October 23, 2017

The Fade-away Girls of Coles Phillips



The illustrations of American artist Coles Phillips have captured my attention.
His trademark fade-away technique is an intriguing use of negative space;
the edges of the focal point meld into a background of the same color.

Born in Springfield, Ohio, Phillips was an artist through the 1920s,
among the first to incorporate the art deco style into advertising.
He was a well-known cover illustrator for magazines such as Good Housekeeping,
LifeColliersLadies’ Home JournalMcCall’s, and Saturday Evening Post.
These are some of his "Fade-away Girls."























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